Resources for Fitness Business Owners

Building a successful fitness business can be challenging, especially when it comes to choosing the right software, certifications, and tools. To simplify the process, we’ve compiled a list of the most trusted and commonly used resources in the fitness industry. These tools will help you streamline operations, stay organized, and focus on what matters most: growing your business.

Note: These are not affiliate links.

Gym/Client Management Software:

Mindbody

A leading platform built for fitness professionals and studio owners, Mindbody simplifies scheduling, client management, and payment processing. With tools for class bookings, membership management, and automated billing, it helps streamline daily operations while offering detailed insights into your business performance. The platform also integrates with marketing tools, making it easier to attract and retain clients. Try it out with a free demo to see how it can transform your business.

PushPress

A gym management software that streamlines member management, class scheduling, and payments. With easy-to-use automation tools and integrations, it simplifies administrative tasks, giving gym owners more time to focus on growing their business. They have a free plan that’s definitely worth giving a try if you are new or feel like making a change.

Trainerize

Trainerize helps personal trainers connect with clients digitally. Create custom workouts, nutrition plans, and track progress—all while staying in touch with your clients through the app. Perfect for trainers offering online coaching or hybrid services.

GymMaster

A gym management software that helps automate tasks, enable online purchase of memberships, allows automation of billing, among many other features.

Marketing and Other Useful Tools For Gym Owners and Personal Trainers:

ConvertKit

Helps make email marketing simple and effective. Whether you’re sending out newsletters, setting up automations, or creating landing pages, ConvertKit helps you stay connected with your audience and grow your fitness business. We use this tool and highly recommend it. It can save you many hours of your precious time.

Hootsuite

Tool to help you manage all your social media in one place. Schedule posts, track engagement, and monitor multiple accounts with ease. It’s perfect for fitness professionals looking to grow their presence online without spending all day on social media.

Acuity Scheduling

A popular software that can streamline scheduling appointments with clients and collect payments in a non-intrusive, convenient way. Great for personal trainers and coaches.

FTNSS.fit

Short-term gym membership platform. A useful addition that can help your gym be discovered for users seeking day passes or short-term memberships.

Continuing Education and Certifications

NASM

NASM is a go-to for fitness professionals looking to level up their skills. With a range of certifications in personal training, nutrition, and more, it offers everything you need to advance your career. Plus, their continuing education keeps you on top of the latest fitness trends.

ACE (American Council on Exercise)

ACE helps fitness professionals become certified personal trainers, health coaches, and group fitness instructors. Their programs are widely recognized and give you the tools to build a successful career in fitness while helping clients reach their goals.